This durable Revlon hair dryer is designed with Tourmaline IONIC TECHNOLOGY to give you smooth and shiny hair. The negative ions help maintain a neutral charge on the hair's surface leaving the hair looking conditioned and smooth, while helping reduce frizz and static for healthy-looking, shiny locks. Ceramic coating provides even heat distribution and Tourmaline helps to seal the hair cuticle and boost shine so you're gleaming. Designed with 1875W and a high-powered motor, you have a blow dryer with maximum drying power that lasts up to 3x longer. Three heat settings and two speed settings give you versatility to dry and style your hair. Whether you want a gorgeous blowout or are prepping for more styling this dryer gets the job done. Once you've reached your desired look, use the Cold Shot Button to help set the style for long-lasting results. And what is styling without comfort? This dryer is designed with a Soft-Feel Grip that gives you comfort and control for the ultimate styling experience