The future of Mac ®

Supercharged by the Apple M1 chip.

Macbook Family

Apple M1 puts an entire system—processor, graphics, memory—all on a single chip. With breakthrough performance, everything from editing family photos to managing huge RAW libraries in Lightroom is blazing fast. A new world of graphics-intensive games are in play. Safari ® runs faster and you can have hundreds of tabs open at once. All while staying cool and quiet. And M1 is built for macOS ® Big Sur, so you can run your favorite iPhone ® and iPad ® apps on Mac ®. That’s the power of software, hardware, and silicon—all designed together.

NEW

MacBook Pro

New MacBook Pro presentation
MacBook Pro key Features

Up To

13xfaster
graphic
performance

Up To

3.7xfaster CPU
performance

Up To

21hours
battery life

Up To

11xfaster
machine
learning

Features


M1 Pro M1 Max

Apple M1 Pro Chip
or Apple M1 Max chip

10-core

CPU

Up to
32-core
GPU

M1 Pro M1 Max

Up to 64GB
unified memory

8TB
Maximun
configurable
storage

14.2" or 16.2"
Liquid Retina
XDR display

M1 Pro M1 Max

Up to 21 hours
battery life

3.5 lb. or 4.7 lb.
Weight

M1 Pro M1 Max

Touch ID

Features


M1 Pro M1 Max

Apple M1 chip

8-core

CPU

Up to
8-core
GPU

M1 Pro M1 Max

Up to 16GB
unified memory

2TB
Maximun
configurable
storage

13.3"
Retina display

M1 Pro M1 Max

Up to 20 hours
battery life

3.0 lb.
Weight

M1 Pro M1 Max

Touch Bar
and Touch ID

MacBook Air ®

MacBook Air ® is Apple’s thinnest and lightest notebook—now transformed by the powerful Apple M1 chip. For a giant leap in CPU and graphics performance and up to 18 hours of battery life.

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MacBook Air®

Features


M1 Pro M1 Max

Apple M1 chip

8-core

CPU

Up to
8-core
GPU

M1 Pro M1 Max

Up to 16GB
unified memory

2TB
Maximun
configurable
storage

13.3"
Retina display

M1 Pro M1 Max

Up to 20 hours
battery life

3.0 lb.
Weight

M1 Pro M1 Max

Touch Bar
and Touch ID

Shop iMac

iMac ® (24-inch)

You’ve never seen a computer like this before. With a strikingly thin design made possible by the Apple M1 chip. An immersive 24-inch 4.5K Retina ® display with over a billion colors that gives you the big picture in stunning detail. And with a spectrum of colors to choose from, it’s the all-in-one that’s all yours.

Buy iMac with Retina display

iMac ® (27-inch)

The 27-inch iMac ® comes with a tenth-generation Intel Core processor, faster memory, powerful graphics, and ultrafast SSD storage. And the gorgeous Retina ® 5K display is better than ever with True Tone ® technology and optional nano-texture glass. With macOS ® and all its built-in apps, the 27-inch iMac ® is the total creative package—powered up.

magic keyboard

Magic Keyboard ®

The Magic Keyboard® combines a sleek new design with a built-in rechargeable battery and enhanced key features. With an improved scissor mechanism beneath each key for increased stability, as well as optimized key travel and a lower profile, the Magic Keyboard® provides a remarkably comfortable and precise typing experience.

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magic mouse

Magic Mouse ® 2

Featuring a new design, Magic Mouse® 2 is completely rechargeable, so you'll eliminate the use of traditional batteries. It's lighter, has fewer moving parts thanks to its built-in battery and continuous bottom shell, and has an optimized foot design.

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magic keyboard

Mac mini ®

Eighth-generation 6-core and quad-core processors. Fast 2666MHz DDR4 memory. And blazing-fast all-flash storage. The re-engineered Mac mini® is more powerful than ever. A variety of ports, including Thunderbolt 3, HDMI 2.0, and available 10Gb Ethernet.* And all-flash storage that's blazing-fast, so you can load giant files and launch apps in an instant. The re-engineered Mac mini® is the best performing yet. Ready for the desktop. And beyond.

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Apple Care Available

Every Mac comes with a one-year limited warranty and 90 days of telephone technical support.1 AppleCare+ for Mac extends your coverage to three years from the original purchase date of your Mac and adds up to two incidents of accidental damage coverage, each subject to a service fee of $99 for screen damage or external enclosure damage, or $299 for other damage, plus applicable tax. In addition, you'll get 24/7 priority access to Apple experts via chat or phone.

AppleCare+ benefits are in addition to any legal rights provided by consumer protection laws in your jurisdiction. The company obligated under AppleCare+ in the United States is AppleCare Service Company, Inc., an Arizona corporation and wholly owned subsidiary of Apple Inc., doing business in Texas as Apple CSC Inc. Purchase of the plan is not required to purchase the covered equipment. For complete details, see terms at www.apple.com/legal/sales-support/applecare/applecareplus.

TM and © 2018 Apple Inc. All rights reserved.

Apple, the Apple logo, MacBook Pro, Retina, True Tone, Touch ID, MacBook, Mac, MacBook Air, iMac, iMac Pro, Mac mini, Magic Trackpad, Magic Mouse, and USB SuperDrive are trademarks of Apple Inc., registered in the U.S. and other countries. Touch Bar and Magic Keyboard are trademarks of Apple Inc. Intel, Intel Core, and Xeon are trademarks of Intel Corp. in the U.S. and other countries.